Facebook Piggybackers Looking to Cash in on Investments
Posted on September 2nd, 2009 by Admin in the Articles section
On Tuesday, dozens of engineers, developers, and designers were begging for money. Of course, it was a very sophisticated kind of begging—the kind of begging that only engineers, developers, and designers are entitled to do: seek funding for building revenue-generating Facebook applications.
The source is known as “fbFund,” and it’s over $10 million deep. Its Facebook description calls it a “10M seed fund supporting developers and entrepreneurs on Facebook.” In addition to providing the monetary backing, fbFund provides mentoring and marketing for companies who think that they can cash in on Facebook and acquire revenue for themselves, revenue for the investors, and revenue for Facebook.
The fund is a partnership between Facebook and Accel, a high-profile silicon valley investment firm, along with Founders Fund, an investment firm that is also deeply invested in the social networking site.
This week, the companies delivered their sharpest appeals in the hope to be awarded the cash that will help them launch their ideas into the “Facebook-o-sphere.” It’s no easy task. As one news report observed, “finalists in the annual program, the startups have spent the past 12 weeks camped out in an old Facebook building in downtown Palo Alto, building their products, scribbling ideas on whiteboards and refining their pitches.”
The startups lucky enough to get money are the startups which have a good idea that will eventually turn into revenue. Good examples of this are sites like Thread.com, a service that claims to match up potential mates by allowing you to find friends of your friends who could turn out to be that special someone. Nutshellmail is another potentially lucrative idea that empowers you to “take control of your social networks,” by putting all those social networks into an easy-email format rather than having to ply through the networks themselves all day long. FriendRadio tries to amp up Facebook’s music tab by adding a browser plugin, integrated with Facebook that lets you listen to your friend’s favorite music, not just look at it. Samasource is a humanitarian site which gives you access to outsource your tasks to underprivileged but educated people that live internationally.
Obviously there are more appeals and ideas, much more. The ideas cover everything from viral marketing services to errand-running services. There is no end to the options, but there is an end to the money. As the companies get cash and get going, you may soon be invited to become a fan or join a group.
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